Helping you grow your business with strategic and result driven marketing. - qubeSocial


This is your year! When it comes to setting smart goals, most of us have the best intentions. You’re finally going to take control of your money. Get fit. Start a new hobby. Yada yada.

But here’s the thing. Most of us won’t actually do any of that. 

Setting goals for yourself is absolutely the right thing to do, but just having good intentions alone changes nothing. You can make resolutions all you want—but a resolution without a plan is just wishful thinking. So, how can you stick with your goals throughout the year?

Make SMART goals…


Creating SMART goals gives you direction. They make it easy to see if you’re getting closer to your target or still treading water. There are five building blocks that will help you reach your SMART goals:

  • Specific
  • Measurable
  • Achievable
  • Relevant
  • Time-Sensitive

S – Specific

What do you want to achieve? Get down to the nitty-gritty with it. Just saying you want to lose weight won’t cut it. Instead try, “I’d like to drop 20 pounds and be able to do at least 20 sit-ups in a row without passing out.” Watch for any roadblocks that could keep you from reaching your goal, and make a plan to get around them.

Questions to ask yourself: Who does my goal involve? What am I trying to accomplish here? When and why do I want to make this goal happen?

M – Measurable

If you know your ultimate goal is to pay off $24,000 of debt in the next year, that means you have to pay $2,000 a month to reach that goal (or about $460 a week). Break your goal into doable chunks. Give yourself daily, weekly and monthly steps. Focus on those, accomplish one, then head on to the next one.

Questions to ask yourself: How long will it take to reach my goal? How do I know when I’ve reached my goal?

A – Achievable

Is your goal realistic? Do you have the ability to do it? What about the skills or tools you need to reach it? If not, no shame. Just change your goal to something you can accomplish. You don’t want easy-to-reach goals though. Stretch yourself! But don’t chase after something that will wind up discouraging you in the long run.

Questions to ask yourself: Do I have the resources to achieve my goals? If the answer is no, what am I missing?

R – Relevant

Does the goal fit with the overall plan you have? If your goal is to learn the art of origami and you have room for a new hobby, great! But if you have plenty of hobbies, think about spending that energy elsewhere. And don’t forget to figure out what your why is. Your why could be something like, “I want to go on dates with my spouse twice a month to invest in and strengthen our relationship.” Why you want to do something is powerful.

Questions to ask yourself: Is the goal within reach? Is it reachable with the time and resources I have? Why do I want to reach this goal?

T – Time-Sensitive

Set a time limit—because you need a finish line. Take that goal of yours, create a plan, and break it all the way down to daily activities. Then, give yourself a deadline. For example, “I’d like to lose 20 pounds by December 31.” To lose 20 pounds, calculate things like how many times you need to work out each week and daily calorie intake.

Questions to ask yourself: Do I have a deadline for reaching my goal? When will I achieve this goal? How many times will I achieve this goal?


Something special happens when you write down specific goals. Get them down on paper along with all the steps it’ll take for you to get there, both personal and professional.  Seeing your goals in black and white will help you hold yourself accountable and track your progress along the way.

Don’t get discouraged if you get off track. Life happens. We all hit speed bumps and roadblocks from time to time. That’s okay! As long as you stay focused on the end goal and keep taking small steps toward achieving it, you’ll be on your way to big life-change.

Take the first step toward reaching your financial goals by going through our personalised Get Started Assessment. We’ll get to know you, your money habits and the financial goals that matter most to you (not your mama). In just a few minutes, you’ll get a free, customised financial plan, along with tools and resources (yep, they’re free too). So what are you waiting for? Get started on your goals today!

Download our RoB 2020 Goal Setting Templates:

Chris Dobbin

Helping you grow your business with strategic and result driven marketing. - qubeSocial

I'm in the business of helping you turn your (business) ideas into great results. With my team of specialist I work with you to explore all of the ways of maximising your idea’s potential. I don’t just focus on talking to your target audience, I consider the emerging ones as well. I think of myself as your creative strategy partner, and I'm obsessed with thinking outside the circle and employing my company's integrated Strategic Creative Execution philosophy to your idea.


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